Marketing Satiation
What are the boundaries of an advertising agency? Whatever you think they are, we probably crossed them a few times today. Maybe 10 times yesterday. It's time an agency be able to strategically and creatively use all the tools that connect with people today. Not just the traditional set. Of course, without strong ideas, it doesn't matter what kind of tools you use. With today's proliferation of adcrap in the marketplace, there's even more of a premium on the conceptual exceptional. Strong ideas freshly executed that bridge the traditional and digital … find out how satisfying Thirsty Boy can be.
- branding
- broadcast
- direct marketing
- interactive marketing
- outdoor
- social media
- strategic planning
Some of the work within was created at other shops. But Thirsty Boy employees played dominant roles in the creation, production, and/or management of each entry.
Some of the work within was created at other shops. But Thirsty Boy employees played dominant roles in the creation, production, and/or management of each entry.
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CLIENT: OPTIMA Batteries
JOB TYPE: print ad The 4X4 crowd is notoriously rough on equipment so this ad uses the printout from a seismograph to form the battery cells while communicating toughness. CLIENT: OPTIMA Batteries
JOB TYPE: print ad Using burnout tracks from an urban drag race, the six-pack shape of an OPTIMA comes to life on the street helping to connect the battery with the lifestyle. CLIENT: OPTIMA Batteries
JOB TYPE: print ad Longer life is the most important battery attribute for a fisherman so this ad cleverly uses empty parking lot lines to tell the story of the longevity of an OPTIMA. |
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CLIENT: British Auto Service
JOB TYPE: poster The British have been known to test the patience of certain countries and drivers. This poster empathizes with anyone who's ever owned an MG. CLIENT: British Auto Service
JOB TYPE: poster Repairing British transmissions requires a level of skill that not even deity can achieve, as this poster relates. CLIENT: British Auto Service
JOB TYPE: print ad This poster says that only a skillfully trained technician knows how to achieve the proper pitch and accent of a finely tuned UK automobile. |
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 CLIENT: Agnesian HealthCare
JOB TYPE: print ad Confidence and compassion can go a long way towards treating illness as this ad for a Fox Valley, WI health system communicates. |
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 CLIENT: VISIT Milwaukee
JOB TYPE: print ad This trade ad shows meeting planners that Milwaukee is a good place for their group through the appeal of the city's two-wheeled ambassador. |
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CLIENT: BMW Motorcycles of Milwaukee
JOB TYPE: transit This bus poster shows commuters that the BMW GS 1200 can provide a convenient excuse for missing work. CLIENT: BMW Motorcycles of Milwaukee
JOB TYPE: transit If you have to work, you should at least reward yourself with a daily trip on a BMW GS 1200 as this bus poster suggests. CLIENT: BMW Motorcycles of Milwaukee
JOB TYPE: transit Should you happen to find the end of the road on a BMW GS 1200 you'll be able to continue the journey as told on this bus poster. |
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 CLIENT: Wild Earth
JOB TYPE: print ad This ad playfully depicts the lengths (and heights) a new organic Milwaukee restaurant goes through to bring unique offerings. |
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 CLIENT: Kyle's Korner
JOB TYPE: print ad When children lose a loved one, they're not sure what to do. This ad informed families that a place exists to help guide kids through their grief. |
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CLIENT: North Shore Bank
JOB TYPE: outdoor There was reason to rejoice on Sundays in Fox Valley, WI! North Shore Bank was open for service, as this billboard exclaims. CLIENT: North Shore Bank
JOB TYPE: outdoor This outdoor execution told residents in Fox Valley, WI know that North Shore Bank, unlike other banks in the area, was open on Sundays. |
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 CLIENT: Milwaukee Riverkeeper
JOB TYPE: print ad How do you tell residents of a major city that the namesake river, filthy for decades, is on the way to revival? With an ad and mural on the river wall. |
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 CLIENT: Eisner Museum of
Advertising and Design JOB TYPE: environmental graphics This hirsute poster let the Milwaukee ad community know that an exhibition of persuasive advertising photography was coming to town. |
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CLIENT: Rustico
JOB TYPE: Integrated Campaign The only thing juicier than the talk at Rustico is the menu. This campaign teases readers with actual Rustico dialogue and invites them to join the conversation. |
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CLIENT: Maddock Douglas
JOB TYPE: Flash Application This site for the insurance giant encourages visitors to submit photos of friends and have a little fun with bad driving stereotypes. frienderbenders.com CLIENT: Maddock Douglas
JOB TYPE: Flash Application This site for the insurance giant encourages visitors to submit photos of friends and have a little fun with bad driving stereotypes. frienderbenders.com CLIENT: Maddock Douglas
JOB TYPE: Flash Application This site for the insurance giant encourages visitors to submit photos of friends and have a little fun with bad driving stereotypes. frienderbenders.com |
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CLIENT: Ambassador Milwaukee
JOB TYPE: Social Media Social marketing was instituted to increase awareness, communicate specials, build a network and establish the brand for Milwaukee's premier art deco hotel. twitter.com/ambassadormke CLIENT: Ambassador Milwaukee
JOB TYPE: Social Media Social marketing was instituted to increase awareness, communicate specials, build a network and establish the brand for Milwaukee's premier art deco hotel. facebook.com/AmbassadorMilwaukee CLIENT: Ambassador Milwaukee
JOB TYPE: Social Media Social marketing was instituted to increase awareness, communicate specials, build a network and establish the brand for Milwaukee's premier art deco hotel. facebook.com/AmbassadorMilwaukee |
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CLIENT: Rustico
JOB TYPE: Social Media As a complement to a dialogue print campaign, the social media invites patrons to have a real-time voice in the branding. facebook.com |
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CLIENT: ThedaCare
JOB TYPE: Website Making excuses for not getting a colonoscopy is practically an art form. This site encourages avoidance while cleverly, and subversively, pushing for the procedure. idontwantacolonoscopy.com CLIENT: ThedaCare
JOB TYPE: Website Making excuses for not getting a colonoscopy is practically an art form. This site encourages avoidance while cleverly, and subversively, pushing for the procedure. idontwantacolonoscopy.com CLIENT: ThedaCare
JOB TYPE: Social Media It's creepy having a polyp follow you on Twitter. Even creepier to be his friend on Facebook. But even a weirdo who can increase colonoscopy participation is good. twitter.com/paulypolyp |
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CLIENT: Maddock Douglas
JOB TYPE: Website Development After years of “lies” perpetrated by “big beauty” companies, Lexli rallies women to rise up and use honest, aloe-based health and beauty products. stoplyingtomyface.com CLIENT: Maddock Douglas
JOB TYPE: Blog Development After years of “lies” perpetrated by “big beauty” companies, Lexli rallies women to rise up and use honest, aloe-based health and beauty products. stoplyingtomyface.com |
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CLIENT: Answer Products
JOB TYPE: Website Answer needed a site built quickly to let the bicycle world know they were back in the market with a new lineup of kickass parts and accessories. answerproducts.com CLIENT: Answer Products
JOB TYPE: Website Answer needed a site built quickly to let the bicycle world know they were back in the market with a new lineup of kickass parts and accessories. answerproducts.com |
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CLIENT: St Joseph's/Candler
"Scuba" :30 TV A healthcare system in Savannah, GA wanted to tell their cardiology "technology" story in an interesting, emotional and memorable fashion. |
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CLIENT: OPTIMA
"Excursion" :30 TV Talk about long life! This spot demonstrates … okay exaggerates, 2 X the life of an OPTIMA by powering a trolling motor from a remote island to the NY Harbor. |
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CLIENT: OPTIMA
"Derby" :30 TV There is no automotive battery tougher. To prove it, we staged a demolition derby with an OPTIMA as hero both during and after the contest. |
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