Posts Tagged ‘texting’

Technology Influences Giving

Posted by: Sarah McAfee
Thursday, January 14th, 2010

Following Wednesday’s 7.0 magnitude earthquake in Haiti, talk of donations and relief efforts have crowded the airways. And rightfully so. But are the days of sending a check or calling with your credit card number over? Red Cross International Response Fund is accepting $10 donations via text message. You can simply text “Haiti” to 90999 to send a $10 donation to the Red Cross (through an effort backed by the U.S. State Department). Funds will go to support American Red Cross relief efforts in Haiti.

I participated yesterday and the process was easy. I am told I will see the $10 charge on my next monthly bill. Today I began to question if my wireless carrier would get a cut of my donation, so I did a little more research. The campaign is run through mGive and their site FAQs state: “100% of your text donation is delivered to the International Federation of the Red Cross to support relief efforts in Haiti.”

I hope the ease of donating a small amount of money adds to this great organization’s fundraising efforts. I noticed there is even an mGiving Red Cross Facebook Application. Props to the Red Cross for embracing technology to support their mission. Impressive.

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